Posts Tagged ‘topseo’
Google Ranking Master 2010 - Top SEO Contest in Ahmedabad, Gujarat
SEO, it’s time to cheer up and have some heavy competition between all seo’s. No we are not talking about Google Ranking Master 2010; Top SEO Meet up Group is Announced Google Ranking Master Contest 2010 for upcoming Google Birthday Event in 19th September 2010. All SEO in Ahmedabad and from Across the Gujarat May Participate and Win Prize
If you are ready to Join, Please check Following Rules and Regulation 
* You blog should get rank on first page on Google.Com for “Google Ranking Master Gujarat” keyword.
* Mentioned your name, email id, address and contact number at the end of posting. You are must to Member of Top SEO Meetup Facebook Group and Subscribe your participation in Google Birthday Event 2010 Ahmedabad. (http://www.facebook.com/home.php?#!/event.php?eid=136396503063785&ref=ts )
* Landing page should be your post, home page or any third party website – Your SEO Strategy Examine by our Admin Team Members.
* We allowed Content in the form of News, Articles, Reviews or Same Posting in the subject of Google Ranking Master 2010.
* You can use all White Hat Organic SEO Techniques / No Spamming Was Allowed
* We will not consider result of Top SEO Meetup Group Admin Team.
* The result should be by ORGANIC Search.
* If you already have post about this then edit and add our HTML content. (helps more if you are having good ranking already)
* Contest Starts from 23rd of August and End on 15th September 2010 – Our Team was Reviewed your posting and your marketing skill for Ranking and Announcing 3 name at day of event.
Advantages
* 1st Rank – Google Ranking Master 2010 Trophies 2 and 3 Ranking Getting Surprise Gift
* Chance to be a Google Ranking Expert for Year
* Google Ranking Master’s Name in Top SEO Meetup Group and News Release after Event.
* Appreciation from Industry people.
It is time to be SEO STAR as you are going to get GIFT in front of Industry Expert / Associates. So what are you waiting for? Start Rocking. If you have queries about contest Post your comment on our Facebook Event Page - Google Birthday 2010 – Please send mail to Mr. Paavan Solanki at seo@targetseo.com or Mr. Bhavin Bhavsar at info@treatseo.in
Please Join now http://www.facebook.com/home.php?#!/event.php?eid=136396503063785&ref=ts
Top Guaranteed SEO Services in India by Targetseo.com
The sensible SEO services can give you an advantage over most other marketing techniques. Most people complain about spending a lot on website promotion services and getting no real result. Proper maintenance of the site and constant re-optimization only can prove useful.
Higher rankings and ranking placement by the search engines is what each webmaster look for. Targetseo.com guarantees the SEO services that are affordable as well as rank high in the search engine results. Search engine traffic is key to successful marketing of your products and services.
For confirm search engine ranking placement services, you don’t need to be undecided now. Targetseo.com guarantees you maintaining a steady flow of targeted traffic to your website. offer guaranteed top search engine placement and promotion with the popular search engines like Google, Yahoo and Bling. But our experience is Google Ranking generates good traffic and conversion. As you know, every client needs different SEO solutions depending on the nature of their business and competition.
What Targetseo.com Money Back Guarantee offers ?
Target SEO leading Seo Company in India offers you guaranteed SEO services with money back guarantee. If your website does not meet the goal of getting high rank within the promised time period (3 to 6 months), we will refund your 50% money that spend for the website optimization and link popularity services. Targetseo.com makes sure they provide the cheap guarantee SEO services.
What Target SEO does for you to guarantee top ranking?
Comprehensive study of website to be optimized
Competitors Analysis
Identification of keywords / Key Pharse through extensive keyword research
Website Content / SEO Copyrighting
Meta Tags Updates
Website Structure and Internal Linking
Website Re-designing / HTML Coding
Search Engine & Directory Submissions with High PR Website
Viral Marketing
Social Media Optimization
Link Popularity Building / Link Exchange campaign
Free submission reports on a monthly basis
Re-optimization and Re Submission is require
Optimization Minimum 6 to 8 Month require
Targetseo.com - one the Top SEO Company in India offer Guaranteed SEO Services, Guaranteed Google Ranking, Google Guaranteed Top Ranking & Best Guaranteed top ranking with Money Back Guarantee Services. Please visit http://www.targetseo.com or send reply on seo@targetseo.com
Targetseo - SEO India in Invesp Top Marketers of 2009 List
Targetseo.com, the leading internet marketing firm, has been listed in ‘Top Marketers of 2009’, which has been announced by Invesp Consulting Firm. The readers are invited for voting the same as the last date is December 13, 2009.
Invesp announces the voting for ‘Top Marketers of 2009′. Starting from the last year, Invesp takes the pride to announce top internet marketers. The report says that according to Invesp Team, they have compiled a list of top 100 most influential internet marketers and the readers are requested to nominate their choice through online voting.
Invesp Team says, “After the success of last year’s list, which generated close to 750,000 views and over 12,000 nominations and votes, Invesp is launching its second annual list of the Top 100 Most Influential Internet Marketers. This year we decided to let you help us choose our nominees”
Invesp Consulting, a landing page optimization company, (http://www.invesp.com/marketing-services/landing-page-creation-optimization.html) has listed out the top 100 most influential online marketers of 2008. The list includes the greatest marketing minds, advanced online marketing personals, visionaries, and thought-leaders in the industry. After over 1,000 recommendations and nominations, Invesp picked 100 of the top online marketers. These people have provided the most insightful, cutting edge marketing ideas, products, and/or services in 2008.
Targetseo.com (http://www.targetseo.com) – a leading search engine optimization firm in India, has been selected in the list of ‘Top marketers of 2009′. Targetseo.com is one the leading search engine optimization firm and well-known for its effective online branding services. The company provides total Internet marketing and E-branding Solutions since 2002. Mr. Paavan Solanki, the founder of the company, is reputed for his SEO professional skills. He is well-known as search engine professional and mentor in India, for his vast experience in Advance Search Engine Training and Optimization of Portal Marketing. He has successfully carried out 1000 website marketing along with 10 Web Portals’ online branding.
Last year, he has successfully collaborated partnership with IT Company Third Generation Resource Pvt. Ltd. (http://www.development-india.com). Thus, eagerly expands his services like Web Designing, Software Development, Portal Development and Total E-Branding Designing.
Based on certain internet criteria, Invesp Consulting selects the top 100 most influential marketers. The list contains some of the world-renowned marketing minds and of them are even the Pioneers of search engine like Matt Cutts, Aaron Wall, Andy Beal, Andy Beard, Barry Schwartz, Brad Fallen, Bruce Clay, Chris Brogan, Darren Rowse, Jamie O’ Donnell, Jason Falls, John Chow, Lee Odden.
Therefore, to select the top online marketing professionals, Invesp Consulting is inviting people to vote for them. It is tough to choose from these top genius-marketing minds but it has to be carried on. The last day for voting is December 13, 2009. Thus, readers and internet browsers are invited to take the pride of voting for the top internet marketer for the year 2009. For voting, just log into
http://www.invesp.com/2009/top-100-marketers-of-2009.html
Mr. Paavan Solanki is Founder Director of Targetseo.com - He is renowned Search Engine consultant and Trainer from India - please contact us on seo@targetseo.com
Top 50 SEO Blogs 2009 to Read
[chrisbrogan.com] - Solving business strategy challenges with social media
Search Engine Land : Search Engine Land is a must read hub for news and information about search engine marketing, optimization
Ads of the World : Ads of the World is an advertising archive and community
Logic+Emotion : David Armano’s personal blog: Logic+Emotion exists at the intersection of business, design + the social web.
adfreak : One the leading seo blogs to find seo news, articles and resources
Online Marketing Blog : TopRank internet marketing blog on the intersection of digital PR, social media and search engine marketing (SEO).
PSFK : PSFK spotlights new ideas and trends in consumer and business culture.
John Chow dot Com : The Miscellaneous Ramblings of a Dot Com Mogul is one of the most popular blog in the web,
Beth’s Blog: How Nonprofits Can Use Social Media for Social Change
Occam’s Razor by Avinash Kaushik
Topseo.org
Top 50 SEO Blogs 2009 recommeneded by Paavan Solanki - one the renowned seo trainer in Ahmedabad, India - He is also ceo of Targetseo.com - its one the top seo company in India provides Organic seo services like search engine submission, search engine marketing, viral marketing, video submission and Paid search engine optimization services.
Effective PPC Ad Writing Tips to Increase CTR and ROI
When you write pay-per-click ads you are trying to serve two masters. The search engines, as you are at the mercy of their quality scoring mechanism for your placement and also the customer, whose attention you are trying to attract. But it’s not just any customer – ideally you are trying to attract a QUALIFIED customer, who is interested in your product or service, and that should always be your primary objective.
CTR should play a secondary role to conversions, as conversions pay the bills, but many advertisers get so caught up in lowering their cost per click (CPC) and increasing their CTR that they lose sight of the end goal; getting folks to come to your site who are willing and able to buy. It doesn’t matter how many visitors come to your site if they don’t become customers. By writing an attractive ad you are trying to show your customers what is in your store and entice them to come inside.
The first thing to do is search for terms that you are bidding on and see what the top paid ads look like. In many cases, there’s just not going to be too much you can do (in 95 characters) to improve on what has most likely already been tested. You should take some of the same techniques as the best ads and apply them to your ad copy while adding in what differentiates your company - lowest price, higher quality, greater selection, etc. Then of course… test everything.
For your pay-per-click ads to get a good click through rate (CTR), it is very important to include your keywords in the copy, especially the title. But also try to use keywords in the descriptions as the search engines highlight the keywords and this grabs the customer’s attention. Tests show that this makes consumers more likely to click on your ads as they perceive them as more relevant to their search. Remember to capitalize all your important words as well as the words in your display url so they have even more impact. You can use dynamic keyword insertion where appropriate in titles, descriptions and/or display urls, but make sure your ads still make grammatical sense when the keywords are inserted.
Try using action verbs in the copy like “explore”, “buy”, “save”, “find” etc. Think about your unique selling proposition. Do you sell bulk, luxury, wholesale, quantity, etc? You want people who are ready to buy NOW, so make this clear in your ad copy. No need to waste time and $$ on window shoppers.
Don’t be afraid to try something different from your competitors to catch the customer’s attention. Give a special offer like “25% discount”, “buy 2 get 1 free”, “free shipping”, “free estimate” etc. People love deals and giveaways. Just make sure it matches your product or service.
What info do your customers need to make a purchase decision on this product or service? Put as much of it as you can into your copy. The old adage “the more you tell, the more you sell” definitely applies to pay-per-click ads.
Make your ad groups very specific and mirror the keywords in your ad copy. If you have 1000+ items for sale, it would be tough to have a specific ad group for each one. But you shouldn’t have one generic ad using keyword insertion for your entire product line either. If you want a way to really differentiate yourself from your large competitors this is a good way to do it. Many of your larger competitors may be working with 50,000+ keywords and it’s impossible for them to focus on creating individualized ad copy. A smaller advertiser can really benefit from customizing their ads to make their products or services shine. Structure your campaigns so that keywords are grouped into ad groups that can specifically target the product or service being searched for while keeping them at a manageable level.
Here’s a checklist to keep in mind when writing pay-per-click ad copy:
1. Focus on your most important benefits and your unique selling proposition. Free shipping, same-day shipping, wide selection, excellent customer service, industry-leading expertise in your field, discount prices, free information, hard-to-find items, awards you have won, etc.
2. Decide what is most important to your customers and what differentiates you from your competitors and highlight these benefits in your ad copy. If you are creative you may be able to fit more than one benefit in your ad (one in the title and one in the description). Make sure the benefits you highlight in your ad copy, are also featured prominently on your landing page.
3. Present yourself as the answer to your customer’s problems. When a potential customer types in a query they are looking for an answer to a problem. The solution could be a specific service, product or piece of information. Think about the problems your prospects have, how you can solve those problems, and then determine how you can present the best solution in 95 characters or less. Show the user that you are relevant to their problem by highlighting the correct keywords, and solve their problem by conveying the benefits you have to offer.
4. Get the keyword in there at least once if possible.
Different ad copy will pull customers at different phase of the buying cycle so you MUST split test. If you are not already doing this start now! Set your campaign to show ads evenly and create 2 ads for each ad group. Monitor their performance and delete the ad that has a lower CTR. Then create a new ad and test it against the last round’s winner. Before you delete the bad ones, make sure you test the CTR at splittester.com.
Never lose sight of the primary objective – to convert clicks into conversions, and you’ll be on the right track to creating effective pay-per-click campaigns.
- Mary O’Brien
Nagetive PPC Marketing on Organic Way
Do You Know What You Don’t Want?
Most times it’s easier to figure out what you want instead of what you don’t want. For instance, let’s say you go into Starbucks, ready to try a Blueberries & Crème Frappuccino.
Now when you order, you don’t say, “Well, I want one of your fine beverages, but I don’t want an Espresso, Vanilla Latte, White Iced Tea” and so on. You simply order what it is you want. There’s no need to consider all the things you don’t want.
Well, if only PPC were that easy. In the PPC world there can be an almost endless variety of ways your potential customers can describe your products in a search phrase. Fortunately, you can simplify that task by choosing to bid some of your terms using “broad match” which will display your ad for all search phrases that include your keyword.
However, using broad match might also result in your ad showing for phrases that have nothing to do with your products or services. For example, if you sell imported coffees and you bid broad match on the phrase “imported coffee”, your ad will show when someone searches on “imported coffee tables”.
The solution is to use negative keywords that will prevent your ad from showing. In this case, since you don’t sell coffee tables, coffee machines, or give away free coffee, you’d want to use the following negative keywords – “tables”, “machines”, “free” … plus many others.
The Largest Free Collection of Negativity
How do you go about finding all the negative keywords that apply to your products or services? The Engine Ready team has put together a valuable resource to help you quickly build your negative keyword list, by compiling a list of common terms, which in most cases can and should be used as negative keywords for most companies. We’ve provided the list in a .txt format, so you can easily copy and paste the listings into your Google, YSM and MSN accounts.
You’ll want to review the list carefully before applying them to your campaigns. There may be some words on our list that are actually desirable for your business or may even describe your products or services.
We’ve broken out our list of 420 negative keywords by major vertical, along with a list of general negative keywords that should work well for any industry.
Along with our free negative keyword list, your web analytics are a prime source of negative keyword information. Here you can find the actual query phrases your visitors searched on that led to a visit to your site. You can then determine which of these phrases are not related to your products and add them to your campaigns as negative keywords.
More Paths to Negative Nirvana
Here are 3 more useful resources for building out your negative keyword list:
1. Organic Listings - Type in your keyword phrase into Google and review the organic listings for words that don’t describe your products or services. For example, if you sold barbeques, search on the word “barbeque” and you’d see dozens of negative keywords in the first 10 listings including recipes, steaks and sauce.
2. Competition - Visit your competitor’s sites and note any products or services that you don’t offer. If for instance you only sell natural colored cowbells, you might find that your competitor offers them in blue, green and red. From that information, you can add those color words as negative keywords.
3. Use the Google Keyword Tool with “Use Synonyms” box checked. If you sell every type, brand, size and color of luggage and luggage accessories available, you might think you don’t need negative keywords. However, this tool would have shown you that someone searching on “luggage car racks” would have prompted your ad to appear.
And, if your ad was not specific enough, like the one below, you might end up paying for that traffic.
Luggage - Up to 80% Off
Everything luggage. Shop the finest luggage
and accessories, quick shipping.
The Engine’s Rules on Negative Keywords
Here’s a table that shows you how the major PPC search engines allow you to setup your negative keywords. Note that MSN does not put a limit on the number of keywords. Instead the number of characters of all your negative keywords cannot exceed 1,022 characters.
Levels Google Yahoo MSN
Account n/a 250 n/a
Campaign no limit n/a 1,024 characters
Ad Group no limit 250 1,024 characters
Keyword n/a n/a 1,024 characters
With Engine Ready’s list of negative keywords, it’s time to stop wasting your marketing budget attracting unqualified visitors. Do the research outlined above and use Engine Ready’s free listing of negative keywords and watch your CPA improve immediately.
Remember that using broad match without adding the right negative keywords is like drinking a lot of Blueberries & Crème Frappuccino’s without getting any exercise. They both have very undesirable consequences.
- Brian Lewis
SEO Investment During A Recession Period
There is a tendency during tough economic times for consumers and businesses alike to reduce their spending and batten down the hatches. Poor confidence in the economy, fears about the long and short term viability of our business, jobs and investments can bring about a tightening of the purse strings and the slashing of marketing budgets. However, research clearly shows that companies who cut their marketing spend during recession risk a downward spiral of competitiveness and market share.
Many successful companies maximise long-term shareholder value by maintaining their advertising investment when the economy slows down and weaker competitors cut back on their marketing. This enables them – at lower cost than when the total market is growing – to build market share. A prime reason for this is that if competitors retrench, those who maintain or increase their ad spend achieve a higher ‘share of voice’. Any reduction in these companies’ short-term financial performance is typically soon outweighed by their increased revenue and profit growth when economic conditions improve. - Professor Patrick Barwise: London Business School
Even in the current recession, the internet still attracts millions of consumers on a daily basis. However, today’s consumer is understandably cautions about spending their hard earned cash and a good deal more selective where they spend it. Furthermore, our experience shows that consumers are taking longer to reach a buying decision which is partly due to more exhaustive pre-sales research than normal.
It is important that you continue to promote switching, or up-selling, from competitors or lesser products and maintain marketing to your core audience. Some market research should also identify how your products or sevices might represent a logical step down from something else.
- Rather than purcasing a new home, some may decide to extend in order to accomodate a growing family.
- Those who eat out often may invest in new kitchenware or cookery courses to satisfy their gastronomic desires.
- Regular cinema goers may stay at home more often and rent DVD’s instead.
This alters the way consumers search and the keywords they use. So, if you haven’t done so already, now is the time to refresh your keyword research and create new content that addresses a changing market and the changing needs of your customers.
How to Capture Market During a Recession Period through SEO Optimization :
- Customers spend less, procrastinate more before making a buying decision and are highly selective in where they spend their money, thus every sale becomes harder to win. It makes sense, therefore, to market more during an economic downturn than less.
- When competitors cut back their marketing campaigns there is less noise to contend with and you gain a louder, clearer voice.
- Front of mind awareness is easier to achieved by businesses who continue to engaging their customers by broadcasting messages that are relevant to their changing needs and circumstances.
- Cutting back on marketing or ‘going dark’ lowers brand awareness and loses market share that’s difficult to win back when economic conditions improve.
Targetseo.com provides highly effective Organic Search Engine Optimization and Search Marketing services for your business, designed to increase ROI and build front of mind marketing amongst your targeted audience. Don’t Wait Do something right now to beat the recession http://www.targetseo.com or send your query to seo@targetseo.com
The 11 Rules To Grow Your SEO Business
1. As we look into the 21st century, leaders will be those who create leaders at all levels. Second line of the leadership shall be developing in the organization.
2. Narayana Murthy said, “Clean slip on a soft pillow is a policy at INFOSYS”. Doing business on the business is fair in the business. Good work and clarity in the communication and relations require.
3. Principles, Planet, Product, People and Profit are the 5 major pillars of the organization. Business that makes only profit is not a business.
4. Business leaders are gradually known as behavioral model and youth of the nation follows them with pride.
5. Walking on the talking. Ratan Tata said, “We have promised to the world that we will deliver a car in 2000$. So, we are doing it.”
6. Focus on core competency. Time management mathematics followed by a leader is 7*31*365.
7. Create uniqueness in the business. In any segment, you will find thousands of competitors. What is special in you? Your USP (Unique Selling Proposition) is branded gradually.
8. Control your calendar of 20% and 80%. 20% customers, who are offering and 80% profit to your business. These two areas should be your focus.
9. “These days, building the best server is not enough. That’s just the price of entry”, said Ann Liven, CEO Hewlett Packard. You are at your best. At any moment of a day, you cannot do better then your best.
10. Leadership is defined by results. Result is everything. No ‘because’, No ‘reasoning’, No ‘debate’ and No ‘arguments’, only strive to get ‘RESULT’.
11. Recently, President Obama has said, “I am screwed up.” Earlier his statement was “Yes, we can change”. Leadership is screwing up with time. It is never easy. Hopefully, everyday is a new and fresh challenge. Meeting and facing challenges and winning over them, is the essence of leadership.
http://www.targetseo.com one the leading seo company in india provides total seo services like organic search engine optimization, search engine marketing (PPC), Viral Marketing, Video Marketing, Lead Generation, Email Marketing, Blog Marketing, SEO Training and Total Web Portal Marketing and Optimization solution. - seo@targetseo.com
American Airlines sues Yahoo over search terms
American Airlines is suing Yahoo Inc. for trademark infringement, a case similar to one that the nation’s largest airline settled this summer against Google Inc.
The airline complains that when computer users enter American’s trademark terms such as AAdvantage, the name of its frequent-flier program, in a search they can be directed to competitors who pay Yahoo for the traffic.
American filed its lawsuit last week in U.S. District court in Fort Worth for unspecified damages, legal costs and money to run a “corrective” advertising campaign.
Kelley Benander of Yahoo said, “We have confidence in our trademark policies and are prepared to defend them in court.”
Yahoo’s policy allows advertisers to use the trademark terms of others only if it refers to the trademark “without creating a likelihood of consumer confusion.”
American, a unit of Fort Worth-based AMR Corp., reached a confidential settlement of a similar lawsuit against Google this summer, also in federal court in Fort Worth.
Each side agreed to pay its own legal fees, and American got nothing from Google. But Google searches for “American Airlines” or “AAdvantage” no longer produce paid ads along the right side of the portal screen.
Google had prevailed in previous lawsuits filed by other companies over their paid search advertising practices using trademark terms.
Tim Smith, a spokesman for American, said Tuesday that the airline is suing Yahoo to protect its intellectual property and prevent confusion among consumers and the diversion of shoppers looking for American’s products.
Smith said the dispute centers on Yahoo’s practice of selling American’s trademark terms to other companies for use in Internet searches. He said the airline saw value in Internet searches and hoped to continue a “professional and amicable relationship” with Yahoo.
MeetTheFamous.com - New Celebrity Website Launches
MeetTheFamous.com has announced the launch of its new website: the first and only to pay users who break celebrity news. The site is already creating a buzz amid celebrity gossip enthusiasts with its tagline: “Where You are the Paparazzi!”
