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Our Big brother Google will complete 12 yrs of their successful journey in the field of Internet Search as on 15th Sept 2010. On that particular day Google has registered their own domain with the name of google.com. Online marketing professional around the world has started to celebrate that particular day as Google Birthday Event.  Google Birthday Event is celebrated throughout the world by different professional SEO Groups.

So looking to the fact Top SEO Meet Up Group – One of the biggest SEO & SEM Group – Gujarat, India who has already more than 500 registered members  has decided to Organize “Google Birthday Event 2010” as on 19th September 2010 at Ahmedabad. A day will be celebrated with full of discussions and brain storming on the emerging trends & technologies in the Search Marketing Space along with Learn and Fun theme. The event aims at sharing the knowledge about the effective use of Google products and by the way to help the society to make maximum utilization of it.  The event is to start with Get together of the SEO professionals, where each SEO professional will be introducing himself and about his company. Once the introduction section is over the event will move ahead where, Training on Google Knowledge Base will be provided,  Google Ranking Master Contest and declaration of Trophies, Open SEO Training session, Dinner and at last but not least a DJ Dance Party ; however , all these will be a part of the Event.

This Event is a must Attend for all SEO and Internet marketing Professional out there as they are going to get an industry level exposure along  with knowledge and idea share about Search Rankings, besides this there is lot more to become a part of this event. Similar event was organized by Top SEO Meet up Group during previous year but it was unable to get such a huge exposure as it is for current year. We have already received more than 200 online confirmations from SEO and Internet marketing professional of being attending this event. We have received lots of comment and cheers about this particular event, many of them are seen eager to attend this event.

Top SEO Meet up admin Mr Pavaan Solanki and Bhavin Bhavsar says “We are expecting a much larger participation this year as Online Search are now an essential part of any business “. This event is ideal for SEO, IT Professionals, Digital Marketing Enthusiasts, Advertising and PR professionals. It is a great opportunity to listen to the experts in the various fields of Search Engine Ranking, network with who is & who of the industry and explore how search can add cost effective and measurable results to your marketing efforts.
Google Birthday Event held at Karva Hall, 3rd Floor Fun Republic, Nr. Isckon Temple, Opp. Big Bazaar, S.G. Highway, Ahmedabad, India Dt. 19th September 2010 Timing: 02:30 pm to 10:30 pm.

About Top SEO Meet-up Group:
Top SEO Meetup Group is one of the biggest SEO professional Group based at Ahmedabad, Gujarat, India who aims at bringing the entire SEO professional together. It is a Non Profit organization who works for the upliftment and betterment of the society.

New Google Adwords certification program 2010
Today we comentarte three initiatives related to the new certification program and Google AdWords API , which will benefit both agencies and their customers .

A. Google AdWords Certification

The program Google Advertising Profesionals is replaced by the new certification program from Google, more strict and strategic. Teams will be up to date with the latest tools and innovations for managing customer accounts more effectively .

In addition , Google is working to increase the recognition of certification and thus turn into a quality brand .

Then , we summarize the most important changes:

* Certifications Google: two states now recognize the individual skills ( for individuals ) and qualification associated with certification ( for companies) .

* Investment administered: have eliminated the requirement for managed investment individual qualification and reduced the requirement for companies to a minimum of 10,000 € (instead of € 100,000 ).

* New Google tests : now offer four tests and require that individuals pass at least two (the review of basic concepts and advanced one ) for the qualification.

* Badges of Google: are abandoning the old logos of companies and individuals with certification and currently give qualified companies the distinction of certification associated with Google. Individuals, after passing the required examinations will receive a certificate.

Further information on the new Google program on this link:

http://www.google.com/intl/es/adwords/professionals/index.html

B. Launch Google search partners

In addition , Google will launch the directory search partner Google for small and medium advertisers can find and get a broader and more comprehensive information on agencies certified.

Starting today, you can choose to appear in the directory by changing the preferences in the profile of your company. Advertisers will be able to start using the Google search partners in a couple of weeks, once certified companies appear .

You can view more information and how to select this option here :

http://adwords.google.com/support/select/professionals/bin/answer.py?hlrm=en&answer=162931

C. Promotion rates for AdWords API

Google supports the creation of new and innovative campaigns, which have created a process to reduce the cost of the AdWords API to use the same agencies to manage their AdWords accounts. The price promotion for the AdWords API allows free use of the API based on managed AdWords spending .

Benefits of price promotion AdWords API for your agency:

- free API units , thereby reducing costs for your business.

- Maintain the same pricing system individual advertisers to manage their own accounts , what makes you more competitive.

For more information on the price preference for the AdWords API can visit this link ( English only ):

http://www.google.com/adwords/api/preferredpricing/

About Targetseo.com - Professional Google Adword Company India

Targetseo.com - leading SEO Company in India provides Custom Search Engine Optimization and Search Marketing Solution for Corporates and Individual Websites. Also Offers GEO Location SEO, Link Building, Google Adword, Social Media Optimization and Guaranteed  SEO Services from Ahmedabad, Gujarat, India - visit http://www.targetseo.com - contact on seo@targetseo.com

Google Adsense Tips, Tricks, and Secrets - Free Online Adsense Guide to Increase your revenue and Improved your CTR and CPM.

Google AdSense is a fast and easy way for website publishers of all sizes to display relevant Google ads on their website’s content pages and earn money. Google AdSense is a Pay-Per Click (PPC) service. Webmasters are paid a portion of the revenue which Google collects from advertisers each time a web site visitor clicks on an AdSense advertisement.

Don’t put ads on empty pages .
If you don’t have any content, then, Google will have to guess as what your page is about. It may guess wrong, and so the ads that it displays may not be relevant. You’ll have to wait until Google re-crawls the site for the ads to correct themselves.

It’s better to flesh out the page before you start displaying ads on it.

Don’t be afraid to ask questions
If you’re wondering about something, don’t be afraid to ask Google. They always responded to publisher questions within a working day. There are two e-mail addresses to use, depending on the type of question:

adsense-tech@google.com - if you have technical questions or concerns. For general program or account questions, please e-mailadsense-support@google.com.

Their responses are always very polite, and they appreciate getting problem reports and suggestions.

Avoid non-English characters on English pages
If you are Including any Non English words, characters, and prefer to write it out correctly with the accent grave you need to be careful.

Normally, this wouldn’t be an issue. But on some pages the presence of the accented characters is enough to cause AdSense to display non-relevant ads in other languages. This happens whether the browser indicates a preference for French or not.

Check your keyword density
Although Google doesn’t release exact details as to how they determine the ads to serve on a given page, they do tell us that it’s the text content of the page that matters, not the meta tags. Before serving ads on a page, then, you might want to check its keyword density. A good, free tool for doing this is found here:

http://www.ranks.nl/tools/spider.html

This lets you fine-tune the page before exposing it to the AdSense crawler.

Place the ads on the upper part of the page
Don’t put the ads on the scrolling side of the page, don’t hide your ads on the parts of the page where people cannot see them easily. You want people to click on them right? So put them on visible place, upper part of the page is a good choice, place on top of the page or top right column. Give your ads a proper placement, don’t put the content so close to your ads, let your ads stand up from the rest of the content so that it can be seen clearly.

Use relevant page titles for each page
Do not put the same Page Title throughout your site, rather give different Page Titles for every page according to the content of the page. Keep your Page Titles short and meaningful. Putting too long titles might get your website banned from many search engines, so be careful. Keep the content of the page specific, allocate one page for one topic if possible that way your Google Ads will be more relevant to the content of the page. When you have closely related ads on your page, users are more likely to click on them.

Use your topic name in the url
If you are writing an article about AdSense don’t forget to include “AdSense” word in the filename, for example: adsense_something.html Google pays attention to your page names. Putting a relevant page name will increase your chances of displaying more relevant ads on your page.

Match the ad colors to your site
You should modify the colors of the ads to match your website design, that way it will be like part of your website and will be easy on the eyes. You can even blend it to your content pages, but be careful making it seem part of the your content is an offense, and might get you in trouble with Google. Google says too much blending is illegal, if you are making people think that ads are part of the content, and if you are making them click unintentionally then you might want to consider the way you are implementing the ads on your website, otherwise one day you might receive a termination of account e-mail from Google. So blend it to your website but at the same time make sure that it stands out from your content and not taken as your website content. Use white space to give it a prominent look.

There are claims that yellow background with red text ads bring a higher click-through. Try it out and if it works feel free to implement.

Use vertical ads and not horizontal
Using vertical ads will bring you more hits, why? Because all traditional ads have been horizontal on Internet, 468×60 banners being the pioneers, and people tend to ignore them which is called banner blindness. However when you put a vertical ad on your page “banner blindness” is not that high unlike horizontal ads.

Particularly 120×240 ads perform better.

Use text ads and not image ads
Banner blindness issue comes here as well, people usually don’t pay much attention on the image banners. In this case it is proven that text ads perform better, their click-through is up to 5% while image ads click-through is less than 2%. So use text ads and get better click-throughs.

Use channels to monitor your ads performance
Use channels to keep track as to how different parts of your website are performing. For example you can specify a channel called ‘horizontal ad’ and run that ad for 2-3 days, and again you can create a channel called ‘vertical ad’ and implement vertical ads with this channel on your website for another 2-3 days. Then you can compare which ad type has performed better on your site. That way you will know which ad type, size and where exactly to implement different ads.

Do not set Google AdSense as a secondary ad option
If you want to maximize your AdSense revenue never set it as a secondary ad option (as a default ad). Because when you set Google AdSense ads as a default ad it will show up inside the I-frame of another Ad Network’s panel. And this will prevent Google to scan the contents of the page properly and most of the time it will not be able to show the most relevant ads. Usually it will end up showing one and same ad all over the place. Using AdSense in this manner will reduce your eCPM, as a result your revenue will decrease. Because users are less likely to click on the same ad multiple times.

Use Google AdSense Preview Tool to remove irrelevant ads
You can download Google AdSense Preview Tool and use it to see what kind of ads are appearing on your pages and to eliminate the ineffective ones. If you see particular ad all the time on your website and if you think that people will not click on it then you better remove it.

Google AdSense Preview Tool will also save you from clicking on your ads to see the urls, which is a very dangerous thing to do. Google has the right to close your account for click fraud. As you know sometimes in 468×60 ads the url of the ads will not display and to see the url of the ad either you have to click on it or use Google AdSense Preview Tool, use the Google AdSense Preview Tool.

Use 336×280, 300×250, and 160×600 ad formats New Tip
Try using these three ad formats, because according to Google AdSense Optimization Webinar they are the top performing ad formats. Here is what Phoebe from Google said in the webinar:

“The next optimization tip that I’d like to focus on is ad format. … You see our best performing ad format. It’s the large rectangle, 336×280. So the wider ad formats are doing better than the other ones and the reason is that they actually take up fewer lines. And so with every additional line, you have a chance of losing that interested user.”

So the wider formats do best so specifically, the top three formats are the 336×280 that you see on the page; the 300×250 medium rectangle; and then the 160×600 wide skyscraper.

The methods of increasing your revenue from Google AdSense:

* Increase Impressions
* Increase Click-Through-Ratio (CTR)
* Increase Cost-Per-Click (CPC)

Increase Impressions
The most basic method of increasing your number of impressions is to increase the traffic to your web site.

One technique for increasing the number of Google AdSense impressions without an increase in traffic to your web site is to motivate your users to enable JavaScript. Google AdSense ads require JavaScript. Visitors to your website who do not have JavaScript enabled in their browsers will not see your Google AdSense ads.

To encourage your users to enable JavaScript, create content for your web page which is only available via JavaScript. Implement browser JavaScript detection in your HTML to notify visitors without JavaScript enabled that they are only receiving a portion of your available content.

Increase Click-Through-Ratio (CTR)
A small increase in Click-Through-Ratio can mean a large increase in revenue. A rise from a CTR of 1.0 to a CTR of 1.1 should mean an increase in revenue of 10%.

Several on-page factors can influence your Click-Through-Ratio. These factors include :

* Ad placement
* Ad color
* Ad unit style
* Total number of links

Ad placement

The best location to place ads is wherever the web site visitor will be looking.

Open up your web page. Where on the page does your eye immediately focus? Place an ad there.

The best performing ads seem to be ads which are inline with content. However, it can be very challenging to place inline ads across entire web sites.

Placing ads across an entire web site is usually accomplished with Shared HTML (shtml) and Cascading Style Sheets (CSS). This effectively limits ads to appearing in the same locations across a wide range of web pages.

Ads On the Top of the Page
Ads in the page header perform moderately well. The location is a good one to catch a visitors eye. However, many web users have developed a condition known as “ad blindness” where their brains automatically skip over advertisements.

One technique to reduce ad blindness is to place the advertisement below the page header and as far into the content space as possible. If your content space can be divided into multiple sections, this may work well for you.

Ads On the Bottom of the Page
Ads at the bottom of the page perform poorly. Web site visitors tend to read a page from the top down, and may never reach the bottom of the page. In addition, web site visitors have many different browser sizes, which may cause them to never see the advertisement unless they scroll down to it.

Ads On the Right Side of the Page
Ads on the right side of the page perform moderately well, and are currently in vogue. They appear to perform slightly better than ads on the top of the page at the current time, most likely due to better resilience to ad blindess.

When using ads on the right side of the page, it is important to test your web page at several different screen resolutions in several different web browers. Your web pages should automatically resize to ensure that the advertisements do not scroll outside of the browser window or get “bumped” down below the content.

Internet Explorer appears to have a bug which can cause right side ads to be “bumped” down below the content if the total width of all sections of the web page is equal to 100%. To work around this bug, ensure that the total width of your web page is 96% or less.

Ads On the Left Side of the Page
Ads on the left side of the page may perform the best. The left side of the page is normally reserved for the web site menu. This means that users frequently look to the left side of the page.

The difficulty is determining where to place your web site menu when the left side of the page is no longer available to you. A top menu might work for you, depending upon the design and content of your web site. Placing your menu on the right side of the page is another option, but one that may confuse some web site visitors.

If Google allows more than one ad unit per page in the future, the left side of the page might become an excellent location for a single ad, either above or below the menu.

Ad Color
Many webmasters report that brightly colored ads which contrast sharply with the color scheme of the rest of the web page return excellent results for them.

Ads which mimic the look and feel of the rest of my web page return the best results. This is most likely because the Google AdSense ads closely relate to the topic of the page and therefore appear to the visitor as additional content.

Ad Unit Style
The Google AdSense programs offers a wide variety of ad unit styles and sizes. The ad unit styles include:

Ad Unit Dimensions

* Leaderboard 728×90
* Banner 486×60
* Half Banner 234×60
* Button 125×125
* Skyscraper 120×600
* Wide Skyscraper 160×600
* Medium Rectangle 300×250
* Large Rectangle 336×280
* Small Rectangle 180×150
* Square 250×250

Leaderboard and Banner ad units are obvious choices to placement in page headers and footers. Leaderboards are preferable, because they are able to show more ads. Banners are a classic web format, and may be necessary where the width of your available space is limited.

Skyscrapers are an excellent choice for advertisements, because they appear to be less vulnerable to ad blindness than the horizontal ad formats. Google recently added the wide skyscraper format. This new ad unit displays one more ad than the classic 120×600 skyscraper unit. If you are currently using the 120×600 skyscrapers, switching to the new wide skyscraper format may increase your revenue from the Google AdSense program.

Rectangles, Squares, and Buttons are best used when placed inside a content area. This makes rectangles more difficult to place, but also gives then the best revenue potential.

Total Number of Links
Reducing the total number of links on your content pages can increase revenue from AdSense by reducing the options for a visitor.

If your web page has 10 links and one AdSense wide skyscraper on it, the visitor has a total of 15 options for leaving your page without closing the browser window.

This means that, if the user clicks on a link, the random odds that the visitor will click on an AdSense link are 5 in 15.

If you reduce the number of other links on the page to 5, the total number of options presented to the user is now 10. This means that the random odds of a user selecting an AdSense ad are now 5 in 10.

Another option, but one which may annoy your web site visitors, is to open all external links in a new window. This will leave your page open in the users browser, giving them another opportunity to click on an AdSense link. This can be done by adding target=”_new” to your HTML links, or by converting your outbound links to JavaScript.

It should be noted that Google AdSense never opens ads in a new window.

Test, Test and Test Again
Testing is the key to increasing your CTR percentages. Change your ad colors, wait a week and look at the stats. Do the same with different ad units and different ad placement.

Increase Cost-Per-Click (CPC)
Not all Google AdSense ads are created equal. Google AdWords advertisers bid for keyword combinations, and some combinations are much more expensive than others.

The Google AdSense robot, Mediabot, automatically scans your web pages and determines the appropriate ads to display on your page.

It is possible to create web pages which are designed specifically to attract certain keywords from the Google AdSense program.

To determine which keywords have a higher Cost-Per-Click, create a Google Adwords account in the Google AdWords advertiser interface. This will enable you to determine roughly what AdWords advertisers are paying for each keyword combinatiom.

Based upon this information, you may decide to create a new web page or a whole new web site.

AdSense Alternate Ads
Google AdSense is not always able to find an advertisement which matches the content of your web page. Normally, AdSense selects a Public Service Ad (PSA) and displays it in your ad space. These PSA’s generate no revenue for you.

Google has created the ability to load an alternate ad when it cannot find a matching ad. This is accomplished by setting a variable called google_alternate_ad_url in your AdSense layout code:

google_alternate_ad_url = “/adsense-alternate-ad.shtml”;
These alternate ads can include advertisements from Google AdSense competitors, such as Clicksor.

This capability enables you to tap into a revenue stream which would normally be lost to AdSense PSAs.

Future Improvements to AdSense which will Increase Revenue
Google is constantly improving the AdSense program. Many of these improvements will mean additional revenue in your pocket.

Google has recently improved the speed with which MediaBot accesses new web pages. This means that you start earning revenue more quickly.

Google is constantly working to improve the relevancy of AdSense ads. Ads which are more relevant are more likely to be clicked on by web site visitors.

Google is currently working to give webmasters the ability to place multiple AdSense ad units on the same web page. This will enable the webmaster to place five small single-ad units around the web page, instead of one wide skyscraper. This should considerably reduce losses from ad blindness.

Google Adsense Blog
Google has Put up a Blog which is dedicated to helping Adsense Publishers in thier quest to improve their Adsense earnings. Check it out here - http://adsense.blogspot.com/

Don’t Cheat and Ask Google if you have a question
Don’t cheat! Cheating will get you nothing, sooner or later your account will be terminated and all your money will be gone, so play fair. It is illegal to place texts like “Please support us and click on the ads”.

Prohibited Uses : You shall not … encourage any third party to … generate fraudulent … clicks on any Ad(s)

Just remember that Google is watching your website and the way you implement the ads on your website.

Ask Google if you have any question or if you are not sure if your strategy breaches their Program Policy. Google’s support team is very friendly and fast, just send them e-mail and you should receive answer soon. That way you will be safe from any trouble.

Targetseo.com SEO India provides service for Google Adsense Suggestion, Google Adsense Optimization, Blog Updation, Blog Writing, Blog Optimization, Blog Management, Blog Widgets Optimization, Blog Marketing and Search Engine Optimization and Traffic Building Google Adsense Website. - for more detail about Google Adsense Service - seo@targetseo.com

According to a report on the Wall Street Journal, search engine giant Google is testing a new TV search service in partnership with Dish Network, which will be capable of allowing users to search for TV programs and online videos right from their internet enabled TV sets.

Users will be able to search for their favorite TV programs thanks to the soon-to-be-launched internet friendly set top boxes which will have Google software installed in them.

The TV search technology will also allow Dish TV users to create their own video playlists with the help of a keyboard.

The Wall Street Journal also reported that people familiar with the matter had revealed that the new Google TV search service has been in testing phase for the past one year and is being used by some Google employees and their families.

It seems that Google is planning to bring online advertising based on keywords and searches to TV users and expand its already massive online presence.
Interestingly, the Dish set top boxes will come with Google’s Android operating system, allowing the platform to grow beyond the smartphone and mobile phone markets.

According to a study conducted back in 2008, almost half the people purchasing television sets had showed enthusiasm at the prospect of internet enabled TV sets.

Google’s new logo is a barcode which, as far as we can tell, says “Google.” Today is the 57th anniversary of the first patent on the bar code. Inventors Norman Woodland and Bernard Silver filed the patent on October 1949, and it was granted, No. 2,612,994 (pdf), on October 7, 1952. The original patent was for a system that would encode data in circles (a bulls eye pattern), so that it could be scanned in any direction.

Page Rank is the unique feature of Google. Want to increase the Page rank of your site then learn these methods to increase your Page Rank.

Page Rank is the measurement used for knowing the importance of a webpage by Google. If you do not know then learn the fact that Page Rank is a unique feature of Google and is not used by any other search engines to determine the importance of web page.

It is a simple process to increase Page Rank and it can help you in the following ways:

1. It will increase the importance of your online presence.
2. This will help you rank higher in the organic search results of the Goole.
3. Higher PR pages are crawled frequently by spiders.
4. You get more visitors because your PR is high.

Thus by knowing the benefits just learn the simple ways to increase the Page Rank of your site:

1. It is very important to upload the new content now and then, as this will attract the spiders to crawl the pages.
2. Use various methods to get more links to your webpage.

Link building is the important technique in order to increase Page Rank. It is important to put on fresh content frequently as it increases page ranks more quickly.

You can even increase Page Rank of your site by yourself instead of hiring SEO companies. Just go on adding new content to the search engines and you will find that your Page Rank is increased in Google.

It is common notion that PR of webpages is updated every third month. So never fall into the false pit that by writing 15 articles in a day you can increase your page rank within 10 days. Google takes little more time to index your Page Rank.

One more thing to be noted is that only PR does not help you to earn or gain more traffic. People usually believe that high page ranks means that you will get more traffic but that is a false belief. First target your keywords to rank higher and then work for Page Rank in this way you can gain higher Page Rank for your site.

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Want to earn money through blogging but seems quite time consuming then know how monetization strategy helps you earn. These are simple ways through which you can blog and earn.

Be it a hobby or just a time-pass people start blogging and later on release that money has started flowing in. Money does not come so easily, you need to have little patience as earning from blogging takes times. But, it can be done if you know about monetization and monetization strategy works for your targeted audience. Know the best ways for monetizing your blog given below and get more than others.

Valuable Content is necessary

Before looking at the other monetizing strategies first pay attention on your content. It is always important to create a great content to make money from your blog. A good content always help you gain good traffic. On internet, people are always looking for solutions for their problems, tips or other valuable content that help them. Thus, if you create your content giving worthy information that helps them solve their problems then they will certainly buy the products that you recommend. They can even support your site by clicking on your links.

Affiliate Programs are helpful

Referring your blog’s visitors to a merchant’s website is one more way of monetizing your blog. Merchants are those who sell products or services online. Thus these merchants from affiliate programs range in size from small businesses to big companies. Therefore you can earn depending on the terms and conditions of the affiliate program. They can even pay you commission you refer your visitors who buy from their site, download software or become successful leads.

Amazon’s Associates Program
Here is one more great opportunity. Joining Amazon’s Associated Program is simply great because you can link to the site every time you post something informative about a product or give review of a book on your blog which are available on Amazon. Thus, you earn a commission when a visitor through your link on Amazon buys something that you have mentioned on your blog.

Create Your Own Information Products

Bloggers have expertise in their own field. Thus, they can even blog about the products that they have created such as e-books, tele-seminars, online courses, online audio books, and videos and so on by selling these products. These informative products prepare by you have low costs, no distribution charges and you will gain high profit.

Targetseo.com (http://www.targetseo.com) one the leading seo company in India provides organic search engine optimization, Search Engine Marketing (PPC), Viral Marketing, Video Submission, Blog Creation, Blog Submission, Blog Designing, SEO Content Writing and Email Marketing Services - seo@targetseo.com

A great hype about Bing is going in the market. Will it outdate Google or not is the thing of future. And how it will affect the market share of Google is the fact to see in coming years.

A great surprised has been evolved in the World Wide Web market as main share of the market is been taken by the Bing, a new search engine which has been launched recently, just few months before. Bing has outraced Yahoo and Google. It has already gained .3% of market share on each search engine just in one month. Everywhere they are talking about Bing and its advanced usage. Everyone wants to use and find out the difference. But this does not mean that it can outdate Google from the market. We can only say that it was because of too much of advertising behind Bing that has lead it to initial rise and controlling major share of market.

Usually when new things come into market they first soar high due to lot of hype, and advertising and marketing. Then slowly the high tide goes down and its name is wiped out from the surface of market. But, slowly we can see that Bing is losing ground rather than completely vanish from the picture.

When go into deep research we can find that compare to other search engines Google plays a vital role by providing the quick results to the users. Google usually updates itself providing advanced search techniques and easing the searches of browsers. We never have a chance to comment on the services of Google. Because we get what we want on Google then why to bother about other things.

People try to compete against Google but due to lack of proper footing fail. Let us see how the battle of search engines will become more interesting in future.

About Author : Paavan Solanki, Professional SEO and Trainer in India Provides Search engine optimization, Search engine Marketing, Viral marketing, Traffic Building, Social media Marketing and Total Search Engine Marketing Solution through Targetseo.com - Best SEO Company India

The Internet is a gateway for world communication. It is a door that allows the world trade at an incredible rate of speed.

Everyday, billions of people use the Internet as a part of their business or personal life. It is growing and changing constantly to meet the demands of its use. Updates are a much needed to handle the influx of new users everyday.

Since its inception, Google has kept on amazing its users, and it just keeps getting better! Google just keeps improving itself! This is evident in the new upgrade to their search engine.

‘Caffeine’ is the newest upgrade for Google has many incredible features such as improving the index size, it speeds up the rating and even changes the value of Google ranking, and it is ready to be put to the test!

So far, the tests indicate that this incredible new age search engine is able to detect real sites from fake ones. Google Caffeine can index page that were post minutes before! Creators of the new and improved Google Caffeine expect it to far surpass any other search engine.

It may be hard to believe, however the search results are even faster then its predecessor! Google is asking for the publics feedback on the new system compared to the old one. They believe they will get a more accurate view of the new system and be able to correct any glitches quickly.

The test phase for Google Caffeine has begun and with anticipation, Google is looking forward to the response it gets from the general public.

Facebook and Twitter were attacked by hackers with denial-of-service attack on August 6. In a denial-of-service attack a Web site or server is bombarded with more traffic than it can handle, effectively causing online congestion. Such attacks are done from multiple computers and usually hackers send malware data to the target site in unison. After initial denial of any such attack, both Facebook and Twitter have now acknowledged attack on their site by denial-of-service attack.

In a blog hosted on an unaffected server, Twitter Co-Founder Biz Stone acknowledged the attack. “Attacks such as this are malicious efforts orchestrated to disrupt and make unavailable services such as online banks, credit card payment gateways, and in this case, Twitter for intended customers or users. We are defending against this attack now and will continue to update our status blog as we continue to defend and later investigate,” he added.

Twitter had declared their scaling problems in early 2007. And as much as the great Twitter outages of 2007 and 2008 frustrated users, these outages are much more serious. Twitter has come a long way since 2007 as 45 million people worldwide now rely on Twitter as a communication platform. They will have to scale if they really want to be the ‘Pulse of the Planet.’

Facebook issued an early statement on its site saying that, “Earlier this morning, Facebook encountered network issues related to an apparent distributed denial-of-service attack that resulted in degraded service for some users. No user data was at risk and we have restored full access to the site for most users. We’re continuing to monitor the situation to ensure that users have the fast and reliable experience they’ve come to expect from Facebook.” As compared to Twitter, Facebook and Google were able to minimize any impact to their sites along with sites such as Blogger, YouTube and other Google Sites.

Pingdom, a site that tracks server uptime, states that Twitter was offline for about two and a half hours. Last time, Twitter was down due to unplanned downtime was on May 30 this year due to a software error. Denial-of-service attacks are becoming common nowadays. According to Information week, Gawker Media sites and AT&T were hit with it earlier this week. Last week, Internet Systems Consortium warned that BIND 9, the most common domain name server, contained a vulnerability that could be exploited to crash the server, leading to a denial-of-service. The company said that the vulnerability is actively being exploited and it urged users of the software to update immediately.

Amongst all this commotion an interesting piece of news has emerged. A pro-Georgian blogger with accounts on Twitter, Facebook, LiveJournal and Google’s Blogger and YouTube was targeted in a denial-of-service attack that led to the site-wide outage at Twitter and problems at the other sites, according to a Facebook executive. “It was a simultaneous attack across a number of properties targeting him to keep his voice from being heard. We’re actively investigating the source of the attacks and we hope to be able to find out the individuals involved in the back end and to take action against them if we can,” said Max Kelly, Chief Security Officer at Facebook to CNET. The blogger whose account was attacked uses the account name ‘Cyxymu’ (the name of a town in the Republic of Georgia). Kelly declined to speculate on whether Russian nationalists were behind the attack.