Archive for the ‘seo directory’ Category
Top 50 Social Bookmarking website 2007 by topseo
Top 50 Social Bookmarking website 2007 by 10e20.com - articles by Mr. Chris
On 10e20 we talk a lot about social bookmarking sites. To put it simply, social bookmarking is a way for people to save, classify, share and search Internet bookmarks. For me, I am always more concerned about how social bookmarks can drive traffic to my sites and increase sales and its important to know which ones can drive the most traffic. With that in mind, the folks over at eBizMBA have put together a list of the top 20 social bookmarking sites. They based their results on data on a combination of Compete.com and Quantcast data. I have provided the list below with a short explanation of each site (from the sites themselves & Wikipedia) and also their Alexa ranking to see if its consistent with their findings.
1 | Digg - a user driven social content website. It combines social bookmarking, blogging, and syndication with a form of non-hierarchical, democratic editorial control. Alexa Rank = 89.
2 | Netscape - a social news portal programmed by you. Users can vote for which stories are to be included on the front page, and may comment on them as well. Alexa Rank = 544
3 | Technorati - searches, surfaces and organizes blogs and the other forms of independent, user-generated content (photos, videos, voting, etc.) increasingly referred to as “citizen media.” Alexa Rank = 201
4 | del.icio.us - the definition of a social bookmarking site. It is now a part of Yahoo! Alexa Rank = 186
5 | StumbleUpon - a web browser plugin that allows its users to discover and rate webpages, photos, videos, and news articles. Alexa Rank = 310
6 | reddit - a social bookmarking website where users can post links to content on the web. Other users may then vote the posted links up or down, causing them to appear more or less prominently on the reddit home page. Alexa Rank = 826
7 | Slashdot - is a science, science fiction, and technology-related news website which features user-submitted and editor-evaluated current affairs news with a “nerdy” slant. Alexa Rank = 433
8 | BlinkList - allows you to save a website instantly, and add the “Tags” and description later, in one click on a different button. Alexa Rank = 3,617
9 | FARK.com - a community website created by Drew Curtis allowing users to comment on a daily batch of news articles and other items from various websites. Links are submitted by Fark members, which are then approved for posting on the main page by administrators (not really a social bookmarking site). Alexa Rank = 1,521
10 | ClipMarks - Save your clips privately, email them to friends, post them on your blog, or share them on ClipMarks for others to see. Alexa Rank = 4,944
11 | Newsvine - Placement of stories is determined by a multitude of factors including freshness, popularity, and reputation. Contribution is open to all, and editorial judgement is in the hands of the community. Alexa Rank = 3,600
12 | furl.net - stands for File Uniform Resource Locators. It’s a free social bookmarking website that allows members to store searchable copies of webpages and share them with others. Every member receives 5 gigabytes of storage space. Alexa Rank = 3,904
13 | BlogMarks - a collaborative link management project based on sharing and key-word tagging. Alexa Rank = 6,619
14 | ShoutWire - a news and information web sitethat allows its users to vote on or “Shout” submitted articles. Alexa Rank = 11,899
15 | BlueDot.us - a social bookmarking and networking software that installs a single browser button for users to “dot” a webpage, making a link to the page part of their Blue Dot profile. Alexa Rank = 11,494
16 | Spurl.net - allows you to store, share and search all the interesting things you find on the web (currently quite limited service due to heavy spam attacks - concentrate your efforts elsewhere). Alexa Rank = 14,009
17 | SpotPlex - allows you to find what is the hot news today, this week, or this month in real time. Not a list of articles people recommended or voted for, but a list of articles read most in a given timeframe. Alexa Rank = 30,339
18 | Simpy - allows you to save, tag and search your own bookmarks and notes or browse and search other users’ links and tags. Alexa Rank = 11,107
19 | MyBookmarks.com - allows you to keep your browser bookmarks and favorites online so you can access them from anywhere. Alexa Rank = 127,018
20 | SpotBack - a personalized rating system that recommends relevant content based on personal rating history using collaborative filtering and aggregated knowledge technologies. Alexa Rank = 44,850
Added:
21 | ma.gnolia - members save websites as bookmarks, just like in their browser. Except with a twist: they also “tag” them, assigning labels that make them easy to find again. Alexa Rank = 7,236
22 | Shadows - link-sharing website that allows you to tap into the collective wisdom and interests of the entire Shadows community. Alexa Rank = 25,636
23 | Jots - a collaborative bookmarking system that allows you to Store, Share and Discover relevant links. Alexa Rank = 65,484
24 | RawSugar - a place to save, share and discover your favorite content in an organized and highly flexible way. Alexa Rank = 26,238
As you can see the Alexa rankings vary a bit from the combination of Compete.com and Quantcast data. If this same listing was based on Alexa’s data - your priorities would lie in this order:
1 | Digg (89)
2 | del.icio.us (186)
3 | Technorati (201)
4 | StumbleUpon (310)
5 | Slashdot (433)
6 | Netscape (544)
7 | reddit (826)
8 | FARK (1,521)
9 | Newsvine (3,600)
10 | BlinkList (3,617)
11 | Furl.net (3,904)
12 | ClipMarks (4,944)
13 | BlogMarks (6,619)
14 | Mag.nolia (7,236)
15 | Simpy (11,107)
16| BlueDot.us (11,494)
17 | ShoutWire (11,899)
18 | Spurl.net (14,009)
19 | Shadows (25,636)
20 | RawSugar (26,238)
21 | Spotplex (30,339)
22 | SpotBack (44,850)
23 | Jots (65,484)
24 | MyBookmarks (127,018)
About Chris
President and Co-Founder of http://www.10e20.com , a search and social marketing firm (that occasionally still does web design).
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Top 100 Best SEO Blogs 2007 by topseo
Search engine marketing and SEO Industry future in 2006
Search Engine Marketing Is a Rocket: Spending Is Up 62%; Advertisers Spent a Total of $9.4 Billion in 2006, according to SEMPO Survey of SEM IndustryDirect Sales ROI and Expanding SMB Market Two Factors Driving Growth
Direct Sales ROI and Expanding SMB Market Two Factors Driving GrowthNorth American advertisers spent $9.4 billion on search engine marketing (SEM) in 2006, a 62 percent increase over 2005 spending, according to an annual industry survey conducted by the Search Engine Marketing Professional Organization (SEMPO) www.sempo.org. SEMPO researchers also estimate SEM spending to double by 2011, at an aggregate spending total of $18.6 billion.The report, “The State of Search Engine Marketing 2006,” collected data on spending trends by agencies and in-house advertisers. The SEM programs surveyed include paid placement, paid inclusion, organic search engine optimization (SEO) and SEM technology platforms. The report is based on an industrywide survey of 587 respondents - both agency and in-house advertisers - conducted in November and December 2006 by Radar Research, LLC and Intellisurvey.
“These spending figures show that 2006 was a watershed year for the SEM industry. We have moved from the first wave of adoption of search-based marketing to the myriad of small and medium sized businesses, many of them startups, using SEM as a fundamental part of their business. In fact, many of these SMB companies have been founded on an e-business model and that is a huge implication for our general economy, going forward,” says Kevin Lee, member of the Board of Directors of SEMPO and chair of its Research Committee.
“SEM is bringing results and is helping to fuel the Internet-based economy which in turn is driving SEM spending,” he adds.
Spending Trends
SEMPO’s survey found organic SEO (tactics for improving a website’s non-advertising rank in search engines) is still the most popular form of SEM, with almost three-quarters of advertisers using this method, with paid placement a very close second at 71 percent. However, in dollars, paid placement accounted for 86 percent of total spending, or $8 billion. Organic SEO accounted for $1.1 billion in spending, or 12 percent. Paid inclusion continues its decline, accounting for one percent of total spending, or $94 million. SEM technology platforms account for the remainder, at 1.3 percent, or $122 million in spending.
One shift from previous years is that direct sales is now as compelling an objective for SEM spending as brand awareness. Respondents could give multiple responses to their spending motivation and in 2006, direct sales was the top choice, at 58 percent, followed by brand awareness as the next most prevalent objective, at 57 percent.
“It’s a healthy trend that direct sales is becoming a primary reason for SEM spending. The SEM industry is under pressure to show ROI and linking spending to direct sales will prove that SEM can contribute effectively to a company’s profit picture,” says SEMPO Research Committee Co-chair, Gord Hotchkiss.
MSN Gaining on Competition
The SEMPO survey also found that MSN is gaining on Google and Yahoo!, now ranking third in paid placement SEM. In one year, MSN has made tremendous progress: in 2005 only 29 percent of respondents said they were using MSN; in 2006 that number rose to 68 percent.
Google AdWords continues its reign as most popular search advertising program, used by 96 percent of respondents. Yahoo registered 86 percent of respondents saying they used the program.
In other trends:
- 75% of advertisers said they could afford a mild increase in paid placement; the remaining 25% say they have topped out in cost per lead spending
- SEM continues to poach budget from other marketing channels, especially offline marketing programs
- In-house marketing programs continue to grow, portending further consolidation on the agency side of the business
About the Search Engine Marketing Professional Organization (SEMPO)
SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it. Its purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing. SEMPO represents the common interests of more than 450 companies and consultants worldwide and provides them with a voice in the marketplace. SEMPO’s education and outreach initiatives are sponsored in part by Microsoft, Yahoo!, Google, Verizon Superpages.com, Atlas, and Search Engine Strategies. For more information, or to join the organization, please visit www.sempo.org.
About Radar Research, LLC
Radar Research is a Los Angeles-based research and consulting firm aimed at the nexus of media, technology, culture and commerce. It was founded by two former Jupiter Research analysts, Marissa Gluck and Aram Sinnreich. Radar conducts research on behalf of both corporate clients and non-profit organizations, such as DoubleClick, Sony Pictures Entertainment, Nielsen//Netratings, the Online Publishers Association and The Norman Lear Center. For more information, please visit www.radarresearch.com
About IntelliSurvey, Inc.
IntelliSurvey helps organizations, including leading research firms and in-house researchers, make better business decisions by gathering intelligence from their customers, members, and prospects. For more information, please visit www.IntelliSurvey.com
For more information, contact:
Greg Jarboe
978 549-9537
pr@sempo.org
