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Archive for the ‘Mobile Marketing’ Category

Internet is growing in dimensions every second, so much so that there are more addresses than there are people on Earth, claims the team behind Microsoft’s new search engine Bing.

Bing has put the number of web pages at “over 1 trillion”, while Google had earlier indexed more than one trillion discreet web addresses.

The current global population stands at more than 6.7 billion, which means that there are about 150 web addresses per person in the world.

And this could mean that if a person spent just one minute reading every website in existence, then he or she would be kept busy for 31,000 years, without any sleep.

“An average person would need six hundred thousand decades of nonstop reading to read through the information,” News.com.au quoted Bing as saying.

Mark Higginson, director of analytics for Nielsen Online, said that the global online population had jumped 16 per cent since last year.

“Approximately 1.46 billion people worldwide now use the internet which represents a solid 16 per cent increase from the previous year’s estimate (1.26 billion in 2007),” he said.

The largest Internet population belongs to China, with 338 million users online, which is more than there were people in the US.

However InternetWorldStats.com (IWS), a website that combines multiple data sources, has claimed that China’s online population is more like 298 million.

“With the rates of India and China still quite low, there is ample room for growth in the coming decade,” said Higginson.

But, measuring the online population could be tricky-there are servers, users, per capita numbers, and penetration percentages to evaluate.

And thus it is difficult to find a single figure to represent the world online population.

IWS combined data from the UN’s International Telecommunications Union, Nielsen Online, GfK and US Census Bureau, and its latest global figures puts the number of internet users in the world at 1,596,270,108.

And this is just 23.8 per cent of the estimated 6,0706,993,152 people in the world. But it changes every day.

“In terms of the future, we anticipate mobile to contribute significantly to internet usage,” said Higginson.

According to IWS, the top 5 countries with the most internet users are:

1 - China (298,000,000 users, or 22.4 percent of their population)

2 - US (227,190,989, or 74.7 percent)

3 - Japan (94,000,000, or 73.8 percent)

4 - India (81,000,000, or 7.1 percent)

5 - Brazil (67,510,400, or 34.4% percent)

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Social Media Optimization (SMO) what people are talking about it? Know some of the facts about SMM as people do not know much about it.

Suppose some incident happened to you and when a user of a social media website finds it interesting, he/she likes to share it with his/her friends. This makes the incident to ‘go viral’ and is shared with hundreds of users. This in turn creates thousands of visitors, launching of a website or a new product and brings in good amount of back links. These back links increases your site visits and ultimately aids your SEO.

It is paramount to have quality content when you are using social media marketing as it helps to pass on more quickly and to many people. Well, we will learn to create such attractive content in the upcoming articles on SMO.

Good and mesmerising content will get easy going around the web but for that you need a larger network on these social media sites for better marketing. Your network will give the initial thrust, raising the possibility of the incident going viral.

In spite of this, if direct marketing is done than the chances of web content going viral reduces. On social media sites, people do not want to be used as a marketing tool, hence initial SMO should be a conversation, debate or discussion rather than having a sales pitch. Later on, you can add impressive sales touch, once social media marketing push is over.

Author :

Paavan Solanki is a professional SMO India. He is one of the top 10 SEOs Consultant in India. He possesses immense knowledge of SEO. He writes mainly on Organic SEO and Social Media Optimization. He even provides SEO/SEM & Social Media Marketing services. He is Search engine analyst in India; he has done advance SEO training for more than 100 students and also worked on over 100 SEO Projects across the world. He has good strength in B2B, B2C and Community Portals Optimization through http://www.targetseo.com

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About Author:

Paavan Solanki is a professional SEO India. He is one of the top 10 SEOs around the world. He possesses immense knowledge of SEO. He writes mainly on Organic SEO and Viral Marketing. He even provides SEO/SEM & Viral Marketing services. He is Search engine analyst in India; he has done advance SEO training for more than 100 students and also worked on over 100 SEO Projects across the world. He has good strength in B2B, B2C and Community Portals Optimization through http://www.targetseo.com

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1. RoboForm is still on the list: with literally hundredsof profiles, all with usernames and passwords, I honestly do not know what I would do without Roboform to keep track of them: i can even create an identity for a client and automatically fill in the details into any number of web forms for them: I use the paid version but there is also a free version for the beginner.

2. Tubemogul.com Very cool, you upload your videos to one place, and they are automatically syndicated to up to 20 others in optimized format, including Youtube and Google video!  You can track statistics about your videos and do all kinds of cool things, a must have for video bloggers.

3. Veoh.com Like TubeMogul, Veoh allows you to fill in a couple of usernames and passwords for Youtube and Google (but not as many),  but Veoh has a very robust and attractive video player which displays the video nicely on your website, and allow for channels that make it very easy to show a streaming medleyof videos that you group together.  We have had some issues with  loading slowly at times ( with  their explosive growth is size), but they are worth looking at for aesthetics, and we still use them some.  In some cases you want the videos to be hosted and played on your website streaming right from Youtube  for the sake of the rankings boost you get from the click-through traffic.

4. Realtown: Realtown is owned and fed by the owners of Real Estate Magazine (RISMedia.com), Epro, Lowes, InternetCrusade and many other established icons in the Real Estate industry.  they have just re-done their site (went live in October) with new modern social networking features, and they are about to become the forums and local news areas for RISMedia.com with their new site launch.  Any group at Realtown will rank immediately for longtail searches, just as those areas of RISMedia.com do now: I know this because I was consulted on how to insure that, and I tested it last week in my first post: it took less than an hour!  They have established a way of dividing up neighborhoods by population instead of Zip codes, and they are about to go live in the communities area.  I encourage the reader to join, join a group, heck start one, get into the Realtown store while there is room!  What they are attempting to do (the grass roots localization of the web) has been attempted before, but I believe they have the resources and the software to pull it off, and they will have the reach any minute!.

5.    Plaxo: Plaxo is kind of an online  open-social contact management hub, which recently added profiles and many modern features to its already accessible from anywhere excellent Internet based contact management application - you can import your contacts from Outlook, Linkedin, Google, Yahoo and others - then sync them with the same and your cell phone, so that you can always stay in touch with many interactive features and restore everything at will - wonderful -plugs right into my Outlook.

6.  Meetup: Social networking with the whole world at will, with actual local meet up events and clubs in person, great, I have contacted and secured businesss here and it is free.  Why re-invent the wheel, start your local leads or affinity group here: it can feed your website, and you will rank  instantly on google for the name of your profile!

14 of the 15 recomendations from last year still apply: we must have picked them well: here they are:

7.  Activerain - social networking profiles and blog for Realtors and vendors
Most people do not notice that you do not need to be a Realtor to join, you can be a vendor like me, and the profiles and blogs are not bad for Search Engine Placement link-building campaigns.

8. Alexa - Traffic and Website Statistics and Archived Information and Reviews
An Amazon.com company, we use it to get quick information about any website according to everyone who has the Alexa toolbar - which collects a wealth of information and statistics. They also archive old websites, and provide links to reviews on amazon.com.

9. Associated Content - Associated Content is a buyer and seller, syndicator of user-generated, user-filtered content
One of the most successful and well traveled sites on the web, this site is a must for branding and link building: your clout and pagerank build as an author - you can even get paid for content, although that is not what I use it for.

10. Delicious - social bookmarking, link-sharing
You install a toolbar that allows you to keep a set of favorites online where you can access them from any computer, and share them with the world, if you like, as an online resource. Excellent for traffic building and link-popularity, I recommend that you add and use the toolbar.

11. Digg.com - social bookmarking popularity-driven site:
This site is great for traffic-building for your articles and blogs, and also for link-popularity for your main site and blog: users submit, describe, review, and rank each others preferences. It is also great for getting real-time feedback on what people actually like and do not like about what you and/or others who write stuff that you read may have to say.

12. Feedburner - a feed aggregator that allows you to monitor various statistics about your feeds,
make them available in every format to your visitors, even sell advertising fed into the feed.

13. Google Adwords Keyword Tool - find out what words are searched for, and how much competition there is to rank for those words
To use it intelligently, you must understand the concept of pack mentality: we track trends in key industries like real estate and get to where the market is going first; many Realtors search daily for the same things, but they are not always each others target market - so be careful how you interpret the results from such tools.

14.  Google Friend Connect :
Google Friend Connect instantly awakens and strengthens the community that visits your site by enriching it with social features.

15. Linkedin - most well-known business-to-business social networking site
Linkedin was originally for job and employment placement services - it is a very full-featured business-to-business networking site.

16.  Mybloglog.com - Blog syndication, networking, tracking, resources, and communities
Everyone with a blog should be here, and I highly recommend some of their tools, like the one that lets you see who has read this lately at the right of this page! I visit and network with them!

17. Myspace.com - the most well known social media site
If you thought is was just for kids, think again: the average age is over forty, and a profile here can be used for link-popularity and business networking, not just dating and file sharing!

18. www.socialmarker.com - Instant Book Marking Tools Online
Social bookmarking is a powerful tool in promoting a website. But going through all of those social bookmarking sites is very time-consuming and downloading all toolbars is madness. That’s where SocialMarker.com comes in, the free service designed to reduce the time and effort needed to socially bookmark a website.

19. Stumbleupon - another social bookmarking site very useful for traffic building:

20. Technorati.com - a blog, news and file sharing aggregator
Another must for bloggers: you can tag your posts and make them available to millions by keyword search

20. Yahoo! Answers - Home

Yahoo! Answers is a new way to find and share information. You can ask questions on any topic, get answers from real people, and share your insights and Knowledge.

21. Facebook : Facebook is a social utility that connects people with friends and others who work, study and live around them.

Targetseo.com one the Leading SEO Company India provides Search Engine Optimization, Search Engine Marketing, Social Community Optimization, SEO Content Writing and Search Engine SEO Friendly Web 2.0 Website Designing and Advance SEO Training from Ahmedabad, Gujarat, India - please send me your query on seo@targetseo.com

More and more people have stopped going on to Google.com, not because they do not like the search engine, it is just because it is built into a number of web browsers now. People using Google for search is now more popular than ever, but that is because the competition is a bit out of the loop, but not anymore. Microsoft has been working hard on their latest search engine, and Bing is it.

Google should never underestimate Microsoft, they have been like a sleeping giant and have now woken from a long sleep and they are now ready for a fight. Thankfully, they now have the tools to do it, and Cnet News has suggested that Microsoft Bing is the first real Google alternative.

Cnet have only spent a short amount of time with Microsoft Bing and already the writer of the article is rethinking his search engine options. They explain how fast and accurate Google search results are, but the whole experience is a bit of boring one, there is no fun to it.

Bing is different; they have traded a fraction of the speed in exchange for an improved user experience and a site that is not so boring that it will send you to sleep.

For a full review on Microsoft Bing, visit our source link within the post.

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Targetseo.com one the Leading SEO India provides Search Engine Optimization, Search Engine Marketing, Social Community Optimization, SEO Content Writing and Search Engine SEO Friendly Web 2.0 Website Designing and Advance SEO Training from Ahmedabad, Gujarat, India - please send me your query on seo@targetseo.com

Social Networking

One of the newest SEO techniques being employed world-wide is the use of social networking websites. The reasons for this are obvious: an existing client base where people can be reached based on a number of different criteria age, interests and location to name but a few. But make no mistake, social networking SEO is a time consuming and cumbersome process and may take hours of company time to achieve a satisfactory level of efficacy.

Social networking websites have been around for a number of years, with MySpace, Stumbleupon and Facebook being among the most popular. These websites enable users to sign on and create a profile in which they list their personal stats, interests and activities which their friends (and in some cases, strangers) can then see. New ‘friends’ are added based on the profile owner’s own discretion some merely require a request while others are stricter on this criterion. So how does one go about it then?

Businesses & Social Networking
Much like normal users, businesses can register profiles and publish their details. In itself this doesn’t mean much until the actual ‘networking’ begins. First and foremost among the many social networking tactics is the publication of URLs pointing back toward the company’s website. As social networking websites are in high regard with search engines, this provides for a quality backlink. However this is mainly done on the website’s own social networking page and may, in most cases, only be accessible to those on the website’s friend list.

Most social networking websites provide specific areas where individuals, who are not necessarily on each other’s friend lists, can communicate very much like online forums. These areas are often grouped by industry or category and which has the advantage that all the members of that area share the same interests. Now of course the most desirable thing to do would be to post as many links as possible back to all the most important pages on a company’s website. However this may result in building a bad reputation or, in some cases, banning as well.

Successful SEO Strategies in a Social Networking Environment
The point of social networking SEO, much like all other areas of SEO, is to provide as much useful content as possible to a particular audience. Should the input prove successful, some of the audience members will then follow the link back to the original website and, in some cases, post it on their own websites, thereby generating more backlinks.

Now, when all’s said and done, there is actually only a finite number of people in any given social cyber area and only so many people that can be reached that share the same interests as the business. Does that mean there’s a limit to the success of social networking SEO? The answer would be no.

As one company has the ability to make use of social networking SEO, so will many others, all within the same industry. Where in the real world (or even elsewhere on the internet) these companies wouldn’t necessarily associate with each other, it becomes beneficial to do so in a social networking environment. Not only does this increase the size of the audience, but it also increases the opportunity for posting more links (along with constructive content).

Social Networking is Hard Work
What many people don’t realise is that social networking is in fact hard work. It requires hours of searching for potential ‘friends’ with the same interests, constant interaction with them and others and, of course, supplying as much useful industry related content as possible. It is perhaps for this very reason that many companies employ a third-party SEO specialist to do the job for them.

We’ve not only been in the SEO game for years, but also in a variety of social networking environments. As such we have the ability to combine our experiences to provide our customers with the ultimate SEO solution. For more information, send us an e-mail or give us a call.

1. As we look into the 21st century, leaders will be those who create leaders at all levels. Second line of the leadership shall be developing in the organization.

2. Narayana Murthy said, “Clean slip on a soft pillow is a policy at INFOSYS”. Doing business on the business is fair in the business. Good work and clarity in the communication and relations require.

3. Principles, Planet, Product, People and Profit are the 5 major pillars of the organization. Business that makes only profit is not a business.

4. Business leaders are gradually known as behavioral model and youth of the nation follows them with pride.

5. Walking on the talking. Ratan Tata said, “We have promised to the world that we will deliver a car in 2000$. So, we are doing it.”

6. Focus on core competency. Time management mathematics followed by a leader is 7*31*365.

7. Create uniqueness in the business. In any segment, you will find thousands of competitors. What is special in you? Your USP (Unique Selling Proposition) is branded gradually.

8. Control your calendar of 20% and 80%. 20% customers, who are offering and 80% profit to your business. These two areas should be your focus.

9. “These days, building the best server is not enough. That’s just the price of entry”, said Ann Liven, CEO Hewlett Packard. You are at your best. At any moment of a day, you cannot do better then your best.

10. Leadership is defined by results. Result is everything. No ‘because’, No ‘reasoning’, No ‘debate’ and No ‘arguments’, only strive to get ‘RESULT’.

11. Recently, President Obama has said, “I am screwed up.” Earlier his statement was “Yes, we can change”. Leadership is screwing up with time. It is never easy. Hopefully, everyday is a new and fresh challenge. Meeting and facing challenges and winning over them, is the essence of leadership.

http://www.targetseo.com one the leading seo company in india provides total seo services like organic search engine optimization, search engine marketing (PPC), Viral Marketing, Video Marketing, Lead Generation, Email Marketing, Blog Marketing, SEO Training and Total Web Portal Marketing and Optimization solution. - seo@targetseo.com

Third Generation Resources Pvt. Ltd. (TGRPL), total business Solution Company, having offices in India and Canada, provides profit making solutions like marketing, management, training, IT solutions and branding services. The company is pleased to announce the launch of their new website especially designed to provide future generation services at present.

The software development team possesses the strength of Microsoft, .Net, PHP, Java and Portal development. They design, install, and provide an extra level of support and backing to the businesses; the company aims at the best software development support of par excellence rendered through experienced team of professionals.

TGRPL assures professional website design, development and maintenance services. It has a colossal pool of resources with technical expertise to develop websites of any complexity. They guarantee complete front-end and back-end development based website on the latest technologies and industry trends.

The company has good authentication in targeted email branding. Their team of seasoned media veterans ensures online marketing initiatives to next level. Tgrpl has an added feature of online bulk email service. Within short time it is going to launch bulk email marketing software.

They are the people who are keen to manage any event meticulously resulting in fabulous grand finale. Event Management is one of the specialties on their service platter. Management of any event whether it is marriage, birthday, corporate seminars, management workshops or any other they coherently work from the starting till the ending and confirms to make it a big success.

Portal development plays a significant role in the internet world. Portal puts presence before prospective millions in seconds. TGRPL channels leverage technology and creativity to build interactive, innovative and efficient portal solutions. The company’s technocrats manage to build portals keeping future requirements in focus.

Their professionals, with 2 to 8 years of experience in SEO and SEM field, are keen to take the site graph higher on search engines. Their prime motive is to get maximum traffic and to ensure business enquires to soar high. It also provides services such as Pay Per Click, Lead Generation Viral Marketing, Web Portal Marketing, Website Audit Analysis Report and SEO Training.

“The launch of our new website is really a great new look for us,” says Mr. Himanshu Shah, Director of TGRPL. He also adds, “Our team ensures to provide complete business solutions to our customers under one roof.

The offshore development company, TGRPL, is keen to develop outsourcing services in countries like USA, UK, Canada, European countries as well as Asian countries like Malaysia, Singapore, Dubai, etc. in near future. They have invited Outsourcing partnership contracts around the world for different projects and ventures.

About Third Generation Resources Pvt. Ltd. (TGRPL) http://www.development-india.com

Third Generation Resources Pvt. Ltd. (TGRPL), creating milestones in IT field, is managed by professionals possessing IT experience of more than two decades. The core strength of the management team lies in the entrepreneurial spirit which empowers them to manage rapid changes in the business activities and technologies.

Here’s the list of the top 30 Organic Optimization firms that are selected for December 2008:

1.   Bruce Clay Inc.
2.   Increase Visibility Inc.
3.   SEOP Inc.
4.   Intrapromote LLC.
5.   ArteWorks SEO
6.   SEO Image Inc.
7.   Portent Interactive
8.   Customer magnetism
9.   Direct Hit Solutions, Inc.
10.   Web.com Search Agency
11.   Yellow7 Interactive
12.   eVisibility Inc.
13.   SEO.com
14.   SEO Inc.
15.   eBrandz Inc.
16.   Getupdated Internet Marketing
17.   High Position Limited
18.   Weblinx Limited
19.   Sems
20.   Whoast Inc.
21.   iProspect
22.   1st of the List Promotion Inc.
23.   First Page SEO
24.   Infatex
25.   Reprise Media
26.   Inteliture
27.   Seer Interactive
28.   Trafficdeveloper
29.   Mannix Marketing
30.   RegisterEverywhere.com

The compilation of this list is subsequent to a detailed evaluation process. The list vouches for its reliability because of it strict selection process. Some questions asked to clients of the organic optimization firms for evaluation purposes are:

1   What are the most competitive keywords you have been able to rank on the major search engines and how long did it take you to achieve those rankings?
2   Did the agency modify the way they achieved higher rankings for you based on the Universal Search model introduced by Google? How?
3   How comprehensive, specific, and useful are the reports that are offered to the client? What metrics do they cover?

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Targetseo.com - one the Leading search engine optimization firm in India provides organic search engine optimization, search engine marketing, viral marketing, advance seo training,  Email Marketing Lead Generation & Seo Friendly Website Designing Services - contact seo@targetseo.com